The Geumgangsan Mountain, a renowned mountain in South Korea, is connected to the Geumsujang Hotel, the predecessor of the Ambassador Hotel Group, which opened in 1955. Drawing on the paintings of Geumgangsan Mountain by Jeong Seon, the Joseon Dynasty's foremost landscape painter, the project captures the changing seasonal landscapes of the mountain and aspects of modern society.

Lee LeeNam reinterprets masterpieces from both the East and the West, incorporating contemporary perspectives and issues. Using classical paintings as a backdrop, he creates so-called "moving art," engaging with the public in a more accessible way. He has held numerous solo exhibitions since 1998 and has participated in numerous events, including the Dubai International Art Fair, the Smithsonian Museum's inaugural exhibition, and numerous biennials.